Fuck ordinary. Give me magic.

Rebellious and sassy dreamers who look far ahead, lost in a horizon that draws their desires: the new generations, according to Just Cavalli.

Free, unique. The collection is a “message”, an invitation to always believe in themselves and in what they love. Just Cavalli rediscovers its most authentic DNA by speaking a language that perfectly interprets the needs of today’s young individuals… without limits or boundaries.

Fashion becomes a communication tool; garments are manifestos of a life philosophy to be interpreted following one’s own inclinations and instincts. The vibe is international, gender boundaries are broken down, the style is eclectic and defined by a mix of street and outdoor references. It’s a precise balance between maximalism and essentiality, sport and glamour… A world seen through a kaleidoscope of vibrant colors.

From the new CJ monogram in a gothic font, to the Just Cavalli Milano logo showing a minimal and clean look, immediately recognizable identity signs are scattered throughout the collection. Bold and scratchy prints steal the scene.
The Tiger TV graphically rewrites the classic tiger motif, maxi zebras make their way alongside super colorful leopards, while hand-drawn tiger silhouettes add an artsy touch to the collection. The Tiger Angel print with a cherub riding a sinuous tiger communicates a message of love, even on a jeans’ back label with a detachable detail that can be given to your current or ex-lover.

Acetate suits with allover prints or colored patchwork, knitwear with handmade elements, bodycon dresses with a sexy allure, cargo pants injected with a utility soul and maxi T-shirts with prints obtained with different techniques are juxtaposed in a game of strong contrasts for an ultra-contemporary effect.

Denim is the protagonist. Overprinted, distressed and repaired, worked inside out with contrasting stitching, it becomes the key element to realize garments with an immediate and versatile look… Hot items are designed to be worn from morning to evening with T-shirts and windbreakers or sequined dresses and vertiginous sandals with metallic heels.

Accessories perfectly fit into this new Just Cavalli vocabulary. From maxi backpacks inspired by the world of outdoor sports to the new saddle bag made of a wide range of materials and trucker hats echoing the American streetwear style. Metallic details, prints and patches enrich the pieces becoming the signature codes of the brand’s new tribe. A series of hyperfeminine shoes with customized sculptural heels are paired with tracksuits and cycling shorts for an unexpected look.

A restless, optimistic, courageous, eager, and curious community that wants to build its future and write its own history.